Corporate Accounts: Which to Grow and Which to Drop

Not every company with a negotiated rate is good business. How we review corporate accounts with GMs: volume, net rate, which nights they take and what they cost you on busy dates.

Not every company with a negotiated rate is good business. How we review corporate accounts with GMs: volume, net rate, which nights they take and what they cost you on busy dates.

A group is worth taking when it pays more than the guests it pushes out. How we run a displacement check before we quote, with a worked example.

Many GMs like to secure dates far ahead and forget about them. When a hotel sells out half a year early, the rooms were sold too cheap. What to check, and what to do instead.

How a well-run serviced-apartment property in central Ljubljana grew ADR by about 25% and room revenue by about 31% in three years (2026 FC vs 2023), starting from close to 90% occupancy.

Five steps to more revenue, rewritten for 2026: know your numbers and your market, be bookable where guests look, get found by people and AI assistants, and price with a system.